Omnichannel Vs. Multichannel Marketing: Common Differences To Remember
The field of marketing is constantly evolving. With time, new marketing strategies and approaches are introduced to help us promote our products and services most effectively. Currently, omnichannel and multichannel marketing have become the buzzwords in marketing. For the uninformed, both omnichannel and multichannel marketing may feel the same. And rightly so. On the surface, […]
Digital Transformation Of Brands
Table of Contents Introduction What is being digital? Map brand goals to the digital consumer What drives the digital transformation of brands? Digital acceleration – Strategize business goals using technology About Konnect Insights Introduction The term digital transformation refers to resourcefully adopting digital systems to create a more efficient business model that thrives with technology. […]
